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Skipping Basics Makes AI Completely Useless

Skipping Basics Makes AI Completely Useless Everyone wants AI to fix everything. But if your CRM is still a notebook and your processes live in someone’s head, AI will not save you. It will just scale the chaos faster. This clip with Eric cuts through the hype and explains why foundations matter more than the latest tool. Why This Matters If You Run A Serious Business You stop wasting money on AI tools that sit unused because your systems are broken underneath You build processes that actually scale, instead of relying on heroic effort every time something breaks You avoid the trap of thinking technology alone will solve problems that are really about discipline and structure You free up time by fixing what already exists, rather than chasing the next shiny solution You create clarity in your business so everyone knows what to do, instead of guessing or waiting for approval Key Ideas In This Video Everyone wants AI to fix everything, but few fix their basics first Eric and Alex discuss businesses that are 10 to 20 years behind on simple systems, then try to slap AI on top The result is that AI just scales chaos instead of

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November 17, 2023

Stop Eating While Stressed, Wrecks Gut

Not medical advice. Speak to a qualified professional before making changes. Published 2023-11-15. Stop Eating While Stressed, Wrecks Gut Most of us eat like this. Laptop open. Inbox screaming. Fork in hand. Then we wonder why our gut turns on us. If you run a serious business in London, your digestion might be the canary in the coal mine for how you work. This clip with Benjamin explains what happens when you eat in fight or flight mode, and two quick fixes that actually work. Why This Matters If You Run A Serious Business You avoid the 2pm brain fog that kills momentum on calls and decisions You stop bloating after lunch, which means better performance in the afternoon You reduce IBS symptoms that distract you from what matters You build a simple system that works without adding complexity to your day You protect your nervous system so you can stay calm under pressure Key Ideas In This Video Around two million people in the UK live with digestive issues triggered by stress eating patterns Eating while stressed puts your body in fight or flight mode, shutting down proper digestion IBS is not actually a diagnosis, it is a label

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November 15, 2023

10 Tips to Master Storytelling with Micro-Hooks in Your Video Content

In the bustling world of London video marketing, capturing and maintaining your audience’s attention is paramount. One effective strategy is the use of micro-hooks – compelling elements that keep your audience engaged from start to finish. Here are 10 tips to master storytelling with micro-hooks in your video content.  1. Start with a Bang Your title is your first micro-hook. Make it irresistible! Craft a title that immediately grabs attention and sparks curiosity. In the competitive landscape of video marketing in London, a captivating title can set you apart. 2. First Sentence Impact Draw your audience in with a compelling first sentence. Make them want to know more! A powerful opening line can hook your audience and encourage them to continue watching your video. 3. Keep the Momentum Every sentence should make your audience want to read the next. Keep the intrigue alive! This is especially crucial in video marketing where viewer retention is key. 4. Visual Appeal Use engaging visuals to enhance your story. A picture is worth a thousand words! High-quality, relevant visuals can significantly boost engagement in your video content. 5. Emotion Connection Stir emotions with your content. Make your audience feel something! Emotional connection can

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July 29, 2023

Unlocking New Heights in Business Success: The Strategic Power of Video Marketing in the Financial Industry

Table Of Contents: Unlocking New Heights in Business Success: The Strategic Power of Video Marketing in the Financial Industry Key Takeaways 1. Supercharged Engagement 2. Skyrocketing Conversion Rates 3. Building Trust and Authenticity 4. SEO Benefits 5. Amplified Social Media Shares GET IN TOUCH Frequently Asked Questions Conclusion Unlocking New Heights in Business Success: The Strategic Power of Video Marketing in the Financial Industry Are you harnessing the full potential of video marketing to elevate your financial brand? This article delves into the transformative impact that strategic video content can have on engagement and conversion rates within the financial sector. We’ll explore how video marketing can build trust with clients, enhance your search engine visibility, and encourage wider social media circulation. By addressing the challenge of standing out in a crowded market, we’ll provide actionable insights into how video content can be a cornerstone of your public relations and strategic planning. Engage with this content to discover practical solutions that align with your marketing goals and leave your email address for a deeper conversation on revolutionising your approach. Key Takeaways Video content boosts engagement and trust in financial services Strategic video marketing can lead to direct revenue increases Tailored video

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May 18, 2023

Consistency is Key: Why Posting Regularly is Crucial for Video Marketing Success

In today’s digital age, video marketing has become an essential tool for businesses to reach their target audience and increase brand awareness. However, simply creating a video and posting it once is not enough to achieve success. Consistency is key when it comes to video marketing, and posting regularly is crucial to keep your audience engaged and achieve your marketing goals. In this post, we’ll explore why consistent content is important and how it can benefit your video marketing strategy. Builds Trust and Credibility Posting regular content on your video marketing channels such as YouTube, Facebook, Instagram, or Tiktok, helps to build trust and credibility with your audience. When you consistently create and share high-quality videos, your viewers begin to see you as an authority in your industry. They come to expect new content from you and anticipate what you’ll be sharing next. By delivering on this expectation, you’re able to build trust and credibility with your audience. Keeps Your Audience Engaged When you post regularly, your audience is more likely to stay engaged with your brand. They’re more likely to comment, like, and share your videos, which can help to increase your reach and visibility. Consistent posting also helps

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April 17, 2023

Video marketing online in 3 steps to generate more sales

Video Marketing is an online marketing strategy that uses videos to drive traffic and leads How to grow your business Find out why search engines want you to create a high quality video and embed them on a landing page.  Video editing for ads is a challanging task to keep visitors watching and make good call to actions. This is the reason why we launched our 3 steps video marketing campaign plan.  So you can improve your conversions for your product or service, click through rate and to properly target audience for your company through video ads. Use video ads on the landing page  The marketing experts know that one of the best ways to use digital marketing is through a type of video.  People prefer watching a video instead of reading a big page of text. This is because the human brain retains information 60 000 times more info from a video compared to any other type of content marketing. ​ The purpose of the videos is to:  -Show info about your services and products -Present clients video success stories – social proof -Explain your company.  At this moment 87% of the internet traffic is just video because of

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September 26, 2021
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