Breakfast Pitch, Ten Referrals? Not Today. Trust beats speed in referrals. Full stop.
Why this matters if you run a serious business Most business owners think referrals work like speed dating. Meet someone at breakfast, pitch in two minutes, expect ten intros by lunch. That is not how trust works. When you run a £5M to £20M business, every client referral matters. Serious firms hand over clients only […]
